Long haul flights can be a drag for adults, but it’s even harder for young children to endure hours of boredom in silence. Recognizing this problem, EasyJet has come up with a brilliant solution that not only entertains kids, but also encourages them to read. Earlier this year in July, EasyJet has introduced “Flybraries”, which will see over 7,000 books take to the skies in 147 planes.
EasyJet was inspired when the a recent survey in the UK found that 83% of parents believe their children read less than they did when they were young. You may be familiar with the snacks and drinks trolley coming down the plane isle during a flight, but now a book trolley will also make the rounds to offer bored youngsters a book to read with their parents. Once the flight is over, the children return the book, but samples of other classics will be available to download via the EasyJet bookclub.
It looks like there will be plenty of great books on offer as EasyJet has teamed up with famed children’s author Jaqueline Wilson and Puffin Classics to provide a great selection. Just some of the books available includes Peter Pan, Alice’s Adventures In Wonderland, The Wizard Of Oz and The Railway Children. As The Huffington Post reports, Wilson said: “The long summer break is the ideal opportunity for children to get stuck into a great story. Books stimulate a child’s imagination and development. Reading soothes, entertains, grows vocabulary and exercises the mind and a flight is the perfect place to escape into a literary adventure. That’s why I think this campaign is such a clever match.”
EasyJets’s CEO, Carolyn McCall, said: “Our in-flight lending library means young passengers can pick up a brilliant book during their flight and then return it to the seat pocket at the end of the flight for the next customer to enjoy onboard. We think it will be popular with parents and children alike.”
Her professional life began in Hollywood as a production assistant and made her debut as an actress in 2008 with the short film East River and starred in the Kenyan television series Shuga from 2009. After her finding her feet in the acting world Nyong’o attained a master’s degree in acting from the Yale School of Drama. She had her first feature film role in 12 Years a Slave, playing Patsey; her role in Steve McQueen’s historical drama won her the Academy Award for Best Supporting Actress. The award was particularly significant as she became the first Kenyan and first Mexican actress to win an Academy Award.
Lupita Nyong’o grew up struggling with self-acceptance due to the attitudes of people around her, regarding her skin colour. Her darker complexion was often remarked upon by those around her, and at times she was compared to her lighter skinned sister. The journey to self-love was a difficult one, but eventually Lupita became the voice for young dark skinned people. Her Academy Award acceptance speech in 2014 saw her acknowledge her role as a sort of ambassador for self-love and strength of voice for those with a dark complexion.
Since Trump took office just over a year ago, he has been hotly debated by all sides of the political spectrum. Fire and Fury claims to give a behind-the-scenes look at the Trump administration. The amount of public interest in Trump has seen the book fly off the shelves and even the mega online store Amazon sold out of copies upon the book’s release. Read More
The new movie will star Michael B. Jordan and Michael Shannon and is directed by Ramin Bahrani, who spoke of the making of the movie, and the current political climate with the Television Critics Association, he said. Read More
The poem instantly became a symbol of the proud and resilient city. Its lines now adorn walls and buildings, offering snippets of hope and strength to its inhabitants. The poem, it seemed, now belonged to the city.
Its creator, Tony Walsh, has since decided to officially ‘gift’ the poem to Manchester, hoping its use will help raise money for thousands of community projects for the city. The popularity of the poem had grown to the point that big corporations were using lines from it without permission, and without any recompense for Manchester and its people.